The 10K in funding is to update and increase production from “hobby” to business scale, and introduce quite a lot of new products over time. I’d say that’s actually a very modest Kisckstarter. BTW, I have confirmed with the owner that postage on everything purchased as part of the Kickstarter is FREE, worldwide. That includes products purchased with the certificates. That is a big benefit, IMHO, especially for overseas (outside the US). 70 backers pledging $150 would more than fund it – and you’d get an excellent value – a very, very nice set of rivers (and/or roads, etc) of proven quality and durability out of it, something that you will probably use on your table more than almost any other wargames item that you own… including your troops!